Discuss Techniques based on reciprocation and provide practical examples :
1. Thats-not-all technique
The "thats-not-all" technique is a persuasion technique based on reciprocation where the persuader offers something to the target, and then adds extra bonuses or incentives to sweeten the deal. This technique creates a sense of obligation in the target to reciprocate by accepting the offer.
Practical example:
Imagine you are shopping online for a new pair of shoes, and you come across a website that uses the "thats-not-all" technique. The website offers you a pair of shoes at a discounted price, but then adds on additional bonuses such as free shipping, a gift card for a future purchase, or a free shoe cleaning kit. This extra value encourages you to make the purchase because you feel like you are getting more than just the shoes themselves.
By using the "thats-not-all" technique, the persuader is able to tap into the psychological principle of reciprocation and increase the likelihood that the target will accept the offer.