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Uses and Gratifications Theory
Questions (5)
critique of the uses and gratifications theory based on the five criteria the scope,testibility,parsimony,utility and heurism
1 answer
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does uses and gratification have heurism
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What the theory of uses and gratifications say?
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does the uses and gratification theory have parsimony with a valid reference
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What does the theory of uses of gratification say
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Subcategories (1)
Critique
Parent Categories (4)
Communication Theory
Media Effects
Media Effects Theories
Media Studies
