How does hype advertising affect consumers' emotions?
A: It makes consumers thing that being funny will help them get attention
B: It makes consumers believe a product can lead to romance and the person of their dreams
C: It makes consumers believe they should use a product because someone famous uses it
D: It makes consumers thing that a product is so fantastic that it will make their lives better
D: It makes consumers think that a product is so fantastic that it will make their lives better.
Hype advertising is designed to create a sense of excitement and anticipation around a product or service. This can lead to consumers feeling like they absolutely need to have the product in order to improve their lives or keep up with others. The exaggerated claims and positive narratives in hype advertising can strongly influence consumers' emotions and create a sense of urgency to purchase the product.