Question

Carlos is launching a new line of eco-friendly camping equipment, for which he has secured a large loan to help finance the early stages

of his business. Because the products are both innovative and new to the market, which pricing objective is Carlos MOST likely to focus
on initially?
(1 point)
market share
sales
profits
status quo

Answer 1

[AI-generated answer — Bot GPT 3.5]

Carlos is most likely to focus on sales as his pricing objective initially. By setting prices in a way that maximizes sales volume, he can generate revenue and build a customer base for his new eco-friendly camping equipment line. Once the products gain traction in the market and customer demand increases, he may shift his pricing objective to focus on profits or market share.