Interest groups use bias to frame public opinion by selectively presenting information that supports their own agenda or perspective. They often use media outlets, advertisements, and other communication channels to influence public opinion in their favor. By emphasizing certain facts, perspectives, or arguments while downplaying or ignoring others, interest groups are able to shape how the public perceives particular issues and make their own position seem more favorable. This can lead to the public being swayed to support the interest group's goals and objectives, even if they may not have all of the relevant information or a balanced view of the issue. Ultimately, interest groups use bias to manipulate public opinion and advance their own interests.
