Why do authors use figurative language?

Authors use figurative language to enhance their writing by creating vivid imagery, capturing emotional nuances, and engaging readers' senses. Figurative language adds depth and complexity to a piece of writing, making it more interesting and compelling for the reader. It can also help convey abstract concepts, convey feelings or emotions, and create a poetic or lyrical quality to the text. Additionally, figurative language can make writing more memorable and impactful, leaving a lasting impression on the reader.