If you could only ask a client three questions about a new project, what would they be and why?

1. What are your goals for this project?

This question is essential to understand the client's objectives and expectations from the project. It helps in aligning our efforts, resources, and approach towards achieving the desired outcomes. By knowing the client's goals, we can prioritize tasks, focus on the areas that matter most to them, and ensure that our work contributes directly to their success.

2. Who is the target audience or user for this project?
Understanding the target audience/user is crucial as it provides insights into their needs, preferences, and behaviors. This knowledge helps in tailoring the project to meet their specific requirements, creating a better user experience, and increasing the project's chances of success. By identifying the target audience upfront, we can develop strategies, design elements, or features that resonate with them, resulting in better engagement and satisfaction.

3. What are the key constraints, limitations, or challenges we should be aware of?
This question helps in identifying any potential obstacles, limitations, or constraints that might impact the project's scope or implementation. By understanding these factors, we can better plan timelines, allocate resources, and mitigate risks. Additionally, it allows us to manage expectations, communicate any trade-offs or compromises required, and ensure that our proposed solutions are feasible and aligned with the client's constraints.

Overall, these three questions provide a foundation for understanding the project's purpose, target audience, and potential challenges, enabling us to work towards achieving the desired goals while addressing any potential limitations.