What are the four factors that can influence how the press covers an event?
There are various factors that can influence how the press covers an event. While it is difficult to narrow them down to only four, here are four important ones:
1. Corporate or political ownership: The ownership of media outlets can significantly affect how an event is covered. Media organizations owned by corporations or individuals with specific political agendas may shape the coverage to align with their interests or beliefs. This can result in biased or selective reporting of events.
2. Journalistic values and editorial policies: The values, principles, and editorial policies of a media organization can influence their coverage of an event. Different organizations may prioritize different aspects of an event, emphasize certain angles, or have specific ethical considerations that impact how they report on a particular event.
3. Public interest and audience appeal: Media outlets often consider the interests and preferences of their audience. The perceived relevance or appeal of an event to the public might determine the extent of its coverage. Events that are expected to generate high viewer/reader interest are more likely to receive extensive coverage, while others may be overlooked or relegated to a smaller space.
4. Access and sources of information: The information available to journalists and their access to sources can greatly shape how an event is covered. Journalists rely on access to information, interviews, official statements, and sources to craft their stories. If access is limited or controlled, it can influence the depth and accuracy of the coverage. The availability of eye-catching visuals, such as photos or videos, can also influence the extent of media coverage.