Ethan is a new and upcoming entrepreneur looking at revolutionizing the business world with his new productivity apps. Ethan believes in the Evidence-based management (EBM) approach which is rooted in committing to the best theory/practice as well as best data available to make his decisions on which apps he needs to develop. Ethan utilizes the five basic principles highlighted in the EBM; which is NOT one of them?

Group of answer choices

Utilize in-field expert consultants for their experience

Face the hard facts and build culture

Treat your organization as an unfinished prototype

Be committed to ‘fact-based” decision making

Look for risks and drawbacks

Avoid basing decision on untested/strongly held beliefs

Avoid basing decision on untested/strongly held beliefs