Entertainment marketing is focused on creating a connection between the audience and the entertainment product, such as a movie, television show, or video game. This connection is often created through the use of trailers, posters, and other promotional materials. Consumer product marketing, on the other hand, is focused on selling a product to the consumer. This is done through advertising, pricing, and product placement. Entertainment marketing is more focused on creating an emotional connection with the audience, while consumer product marketing is more focused on selling the product.
