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Questions (104)
What item is missing from this list of the 7Ps: product, price, promotion, place, process, and physical evidence?%0D%0A%0D%0A(1
3 answers
asked anonymously
50 views
Hewlett-Packard sells personal computers through specialty computer stores, electronics superstores, and its own Internet site.
4 answers
asked by
Ayesha
654 views
When McDonald’s Corp. reduced the price of its Big Mac by 75 percent if customers also purchased french fries and a soft
1 answer
asked by
Roger
462 views
Individual Assignment: Environmental Factors
· Resources: University Library, Internet · Select an organization with which you
1 answer
asked by
Charlotte
656 views
Describe how companies have used marketing data to target wants and need.
1 answer
asked by
Laurie
352 views
2. What market strategy is NASCAR using to reach its target markets
2 answers
asked by
alex
499 views
Where can I find an example of a market grid.
I need to prepare a market grid to focus on my marketing and forecast sales
3 answers
asked by
Bryan
535 views
GetOut Gadgets has developed a line of cases and skins for mobile devices but is having trouble finding stores that will buy and
3 answers
asked anonymously
45 views
She doesn't know it, but Linda Maranees is the subject of a behavioral experiment that could change the odds of the gambling
1 answer
asked by
Presqu
428 views
least three activities that represents each characteristic of a CRM plan; share of customer, lifetime value of a customer,
7 answers
asked by
scooby9132002
944 views
how are:
goods services utility form utility place utility time utility possession utility information utility benifits and
3 answers
asked by
clarissa
616 views
What steps should be taken for a business' advertising campaign?
1 answer
asked by
greatdanelola
314 views
What are the different types of pricing strategies used by walmart and target and how do they relate to the stores overall
3 answers
asked by
China
7,288 views
What alternatives do Acxiom have?
3 answers
asked by
China
1,087 views
What does this case teach you about the need for constant change in marketing?
2 answers
asked by
Alvis
907 views
which of the following is a channel a distribution for sports and entertainment products?
1.wholesale to consumer 2. retailer to
3 answers
asked anonymously
67 views
How does Nike's Web site help the company strengthen its relationships with its stakeholders? Give examples to support your
2 answers
asked by
anonymous
705 views
Marketing management
the method will use multiple channels of distribution why and why not.
1 answer
asked by
carmen del grey
345 views
anyone have knowledge on the Charlotte Beers and Ogilvy case. Just wondering how to discuss the congruence model, changing
1 answer
asked by
Joe
470 views
Why is market research necessary. Provide a conclusion which has summary of reasons and clincher
1 answer
asked anonymously
40 views
The four stages of ____ include the Introduction stage, Growth stage, Maturity stage, and Decline stage.%0D%0A%0D%0A(1
1 answer
asked anonymously
47 views
What is a distribution channel without any intermediaries referred to as?%0D%0A%0D%0A(1 point)%0D%0AResponses%0D%0A%0D%0Aa
1 answer
asked anonymously
58 views
After a company develops a marketing strategy and creates a marketing plan, the marketing team will move on to the last step in
1 answer
asked by
,
137 views
According to the text, what is one strategy that supermarkets use to sell more groceries? Provide evidence from the text to
1 answer
asked by
llc
22 views
Customers cannot purchase every product. How does this fact affect companies that make products?
They increase costs to make up
3 answers
asked anonymously
40 views
3. Derek owns a small bike shop in his town. Up until now he has only used social media to communicate with customers and
1 answer
asked anonymously
45 views
J juice brand wants to create a new bottle for their products
1 answer
asked anonymously
15 views
It's crucial to get the number in your marketing budget right because having a too large of a budget could end up causing a lot
1 answer
asked anonymously
39 views
What five steps are involved in the consumer decision-making process?
1 answer
asked anonymously
44 views
One of the biggest challenges of marketing a product is that it can be hard to predict how much what is needed in the future?
1 answer
asked anonymously
39 views
A company decides to start marketing its health food bar as a candy bar. Which type of innovation is taking place?
a) Incremental
1 answer
asked anonymously
22 views
all o the products a company sells in a particular category are called _____.
product line family brand product mix line
1 answer
asked anonymously
29 views
What decision-making strategy do most experienced marketing professionals use to find solutions to issues?
1 answer
asked anonymously
29 views
Which of the following are considered benefits of knowing your target market?
You can more accurately judge the demand for your
1 answer
asked anonymously
23 views
By focusing on __________, you increase the advertising efficiency of your business.
Choices: existing customers, potential
1 answer
asked anonymously
41 views
Which of the following is NOT a part of the marketing mix.
Product Potential Customers Place Promotion choose the correct answer
1 answer
asked anonymously
22 views
Passage 1
Passage 2 PASSAGE 1: How to Make Millions with a Rock By Carolynn Susannah Feasting Rocks are everywhere, and they come
1 answer
asked anonymously
67 views
Marketing channels are the way products and services get where? (1 point) Responses to the stock market to the stock market to
1 answer
asked anonymously
28 views
2:Demonstrate product life cycle
1 answer
asked by
Amarech Uke
16 views
What event would most likely cause an increase in sales?
decrease in price increase in price decrease in product quality increase
1 answer
asked by
Julie
39 views
Which of the following would represent a proper scope for market testing?
• A. Providing a limited number of the product to all
1 answer
asked anonymously
21 views
During what stage of the Product Life Cycle, the size of the market for products are at their lowest, but are expected to rise
1 answer
asked by
john
24 views
User
Create an advertisement for a website that helps you find the perfect pet and describe it below. Then explain the incentive
1 answer
asked anonymously
17 views
In calculating the expected market share; one of the following estimate must be determined.
A. How conservative is the market B.
1 answer
asked anonymously
24 views
What is an influencer?
A. a person with a large following who promotes a product or service on the company’s behalf B. a person
3 answers
asked by
m
27 views
How does the story of Kleenex relate to business and marketing?
1 answer
asked anonymously
10 views
as media and markerting 7. Recommendations (Recommendations to yourself, RC, the SRC or other divisions)
1 answer
asked anonymously
11 views
What direct benefit does a customer receive from the user personal data collected from online shopping?(1 point)
Responses which
1 answer
asked anonymously
15 views
Alena is working on developing a brand for her new luxury cosmetics company. Which BEST
describes the goal of creating design
1 answer
asked anonymously
9 views
An auto manufacturer hired a marketing firm to conduct a series of focus groups to gauge public reaction to their potential new
1 answer
asked anonymously
16 views
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