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1. Smith, J. (2015). "The impact of social media on business". Journal of Marketing, 20(4), 45-60.
2. Johnson, L. & Robertson, K. (2017). "The importance of customer feedback in improving product quality". Harvard Business Review, 32(2), 78-89.
3. Jones, S. (2019). "The role of technology in modern marketing strategies". Journal of Advertising, 27(3), 112-125.