Question

Please paraphrase this so that I’ll write is as my conclusion.

Uses and grafication theory is an expansion of requirements and incentive theory (Maslow,1970). It suppliers an outline for understanding when and how individual media consumers become active it can be more or less active and outcomes of that increased or decreased involvement. Uses and gratification consist of four needs of which are cognitive,affective,social integrative and tension release need.

Answer 1

[AI-generated answer — Bot GPT 3.5]

In conclusion, Uses and Gratification Theory builds upon the principles of Requirements and Incentive Theory by providing a framework for understanding the levels of engagement of individual media consumers and the resulting outcomes. This theory identifies four key needs: cognitive, affective, social integrative, and tension release needs.