1 answer
(click or scroll down)
D. Through viral dance videos
TikTok played a significant role in popularizing Afrobeats music on a global scale through the platform's viral dance challenges. Users on TikTok would create and share videos of themselves dancing to Afrobeats songs, which helped introduce the genre to a wider audience around the world. These dance challenges often included catchy moves and choreography that caught on quickly, leading to songs going viral and gaining popularity. This exposure on TikTok helped Afrobeats artists reach new fans and markets, contributing to the genre's global rise.