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To calculate the maximum amount of loss you can afford so your cybersecurity ROI is 1, you can use the formula:
ROI = (Gross Sales - Cost of Losses) / Cost of Losses
Given that ROI = 1, Gross Sales = $40 million, and Cost of Losses = X, we can set up the equation:
1 = ($40 million - X) / X
1 = ($40,000,000 - X) / X
X = $40,000,000 - X
2X = $40,000,000
X = $20,000,000
Therefore, the maximum amount of loss in dollars you can afford so your cybersecurity ROI is 1 for a year is $20,000,000.