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Marketing
Page 9
Questions (1,762)
Market research is the first step of any marketing plan and the number one way in which businesses learn about the _____ of
3 answers
asked anonymously
37 views
The purpose of the _____ is to identify how all the parts of the product or service the business sells relate to the core needs
3 answers
asked anonymously
74 views
When forming a buyer persona, a measurement is often applied to attitudes, opinions, values, personalities, and lifestyles as a
3 answers
asked anonymously
35 views
Once a business has a clear idea of the type of customer it wants to reach through its marketing, it must identify which _____
3 answers
asked anonymously
41 views
Once an objective is in place, what is created to highlight the activities needed to accomplish the marketing strategy goals?
(1
3 answers
asked anonymously
56 views
What term refers to a framework used to help companies identify the different marketing tactics they can use to meet the needs
3 answers
asked anonymously
44 views
A(n) _____ is slightly easier to market because customers can easily see what they’re getting before buying.
(1 point)
3 answers
asked anonymously
81 views
What item is missing from this list of the 7Ps: product, price, promotion, place, process, and physical evidence?
(1 point)
3 answers
asked anonymously
44 views
Which component of the marketing mix refers to how much a product or service costs?
(1 point) Responses price price promotion
3 answers
asked anonymously
43 views
One of the biggest challenges of marketing a product is that it can be hard to predict how much what is needed in the future?
(1
3 answers
asked anonymously
55 views
Elliot owns a high-tech business that provides cloud-based services to customers. While he does employ several full-time
3 answers
asked anonymously
68 views
What do we call the process of using influential people to promote products or services to customers?
(1 point) Responses
3 answers
asked anonymously
43 views
What term refers to a framework used to help companies identify the different marketing tactics they can use to meet the needs
3 answers
asked anonymously
47 views
The third stage of the marketing plan creation process involving figuring out how much money to spend on marketing is called
3 answers
asked anonymously
87 views
Once an objective is in place, what is created to highlight the activities needed to accomplish the marketing strategy goals?
(1
3 answers
asked anonymously
45 views
It’s crucial to get the number in your marketing budget right because having a too large of a budget could end up causing a
3 answers
asked anonymously
130 views
A clothing boutique wants to increase its online sales. In an effort to do this, they create a document that highlights the
3 answers
asked anonymously
35 views
What component of the marketing strategy deals with the locations where products or services will be made available for sales
3 answers
asked anonymously
64 views
After a company develops a marketing strategy and creates a marketing plan, the marketing team will move on to the last step in
3 answers
asked anonymously
52 views
The very first step of the marketing process starts with finding out:
(1 point) Responses how to analyze the data and information
3 answers
asked anonymously
55 views
Shana works in the marketing department at a large, and very wealthy, toy corporation. She is currently identifying the data
3 answers
asked anonymously
66 views
To understand what’s working and what isn’t and to find the ideal customers for a product or service are the two reasons
3 answers
asked anonymously
51 views
In the marketing process, once the problem has been defined, what is the next step?
(1 point) Responses gather the information
3 answers
asked anonymously
82 views
As a marketing analyst, you are responsible for estimating the level of sales associated with different marketing mix allocation
2 answers
asked by
GG
527 views
For business marketing, we are planning to make and sell soap, with our target audience as teenagers. What do you think we need
3 answers
asked by
Ali
682 views
Which one of the following statements about wholesaling is true?
a) field warehouses are necessary in order for the wholesaling
1 answer
asked by
Sam
764 views
Which type of detail would best support a presentation about the growth of bottled water sales over a certain period of time?(1
3 answers
asked anonymously
107 views
give several exmples how compaines today devloped a marketing mix to compete in ther industry
1 answer
asked by
pam
317 views
How does technology improve our ability as health care organizations to market ourselves in our communities
1 answer
asked by
Laura
320 views
Marketing strategy planners should recognize that
3 answers
asked by
k
442 views
1. When McDonald’s Corp. reduced the price of its Big Mac by 75 percent if customers also purchased french fries and a soft
3 answers
asked by
KIM
1,488 views
What is a marketing plan? What does it provide? Briefly discuss strategy and tactics associated with a marketing plan.
1 answer
asked by
Elli
464 views
Identify the strategy decisions a marketing manager must make in the Price area. Illustrate your answer for a local retailer.
2 answers
asked by
Destiny
1,089 views
Identify the strategy decisions a marketing manager must make in the Price area. Illustrate your answer for a local retailer.
1 answer
asked by
Destiny
1,084 views
1. You are the marketing manager for HP laptop computers. Identify and briefly discuss the differences between the consumer
2 answers
asked by
stacy
1,054 views
Morgan's decided to put a much larger share of its promotion budget into ____ because of the heavy reliance it will be placing
2 answers
asked by
vedrana
960 views
I have just started business classes but I also own a business. I was wondering if anyone has any insight to how I would know if
2 answers
asked by
Jim
584 views
Discuss the role of advertising in product differentiation and the intent of advertising in altering the firm’s demand curve
1 answer
asked by
Geri
406 views
Take the role of Director of marketing for WhizBang Games as it evaluates various forms of Social media in helping to create a
4 answers
asked by
carrie
880 views
Read Chapter 21 and provide a succinct overview of the key components of a marketing plan.
1 answer
asked by
Destiny
390 views
Discuss the universal functions of marketing and those functions that would apply to the products/services provided by a
1 answer
asked by
Destiny
412 views
Marketing Plan: Your company has just developed a new sports drink that is in a container which will keep it cool for up to 6
1 answer
asked by
Tee
457 views
How do we incorporate social and cultural forces in marketing systems?
1 answer
asked by
Daniel
339 views
For this activity, consider one of the products below that you are familiar with. Think about how this product is marketed and
2 answers
asked by
Rose
477 views
what is a good marketing focused emotional advertising on living
2 answers
asked by
Annonymous
836 views
what is a good emotinal advertising that could be used that would have a marketing focus
1 answer
asked by
Annonymous
340 views
wat does brand extension mean? cud u give me an example?
Brand extension or brand stretching is a marketing strategy in which a
4 answers
asked by
cassandra
752 views
What are the benefits and risks of advertising and marketing health care products and services to potential health care
4 answers
asked by
bobbi
457 views
A large number of forces shape the marketing environment. The technological environment is one of the most important today.
3 answers
asked by
Brad
664 views
sites to help you advertise
1 answer
asked by
rena
255 views
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